![Artboard 14.jpg](https://static.wixstatic.com/media/1d9a2c_add5154604ef4b18839b093dddfbfe2c~mv2.jpg/v1/fill/w_980,h_348,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Artboard%201%20copy%2020.jpg)
Just a Wild Thought
Small Business Coach
Industry
Small Business Coach
Services
Logo + Identity Development
Website Design
Social + Print Templates
Interactive PDF Products
About the Client
Establish Trust in a Competitive Market
With a DIY wordpress website Justine was putting in the footwork to get in front of prospective clients, but the value and professionalism of her services was not being conveyed. She needed a brand that represented the experience of working with her and collateral to properly educate her target market.
Partnering to Build a Complete Brand
We worked together to develop her brand in stages as her business grew. These phases included:
Discovery conversations to clearly identify the characteristics and core values of the business
Logo development
Establishing a toolkit of brand elements including icons
Website design and development via WIX
Collaborative sessions to brainstorm materials that would improve client experience
Designing interactive worksheets
![Web-Mockup-CLS.jpg](https://static.wixstatic.com/media/1d9a2c_42e3d8bba9544386af7a831c209761d8~mv2.jpg/v1/fill/w_980,h_662,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Artboard%201%20copy%2023.jpg)
![Artboard 10 copy.jpg](https://static.wixstatic.com/media/1d9a2c_1705fe5e40464d96ba164018d9955f72~mv2.jpg/v1/fill/w_980,h_440,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Artboard%201%20copy%2024.jpg)
![Web-Mockup-CLS.jpg](https://static.wixstatic.com/media/1d9a2c_3e64de32b85248438174f4444dfb909f~mv2.jpg/v1/fill/w_980,h_611,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/JAWT-Social-Mockup.jpg)
![Web-Mockup-CLS.jpg](https://static.wixstatic.com/media/1d9a2c_579076bfb2d94cb88d789352c6f7b5e5~mv2.jpg/v1/fill/w_980,h_440,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Artboard%201%20copy%2022.jpg)
I have tripled my income since working together and scaled from working with a handful of clients to 200. I also wouldn’t have been able to create partnerships with larger organizations like Basecamp if I wasn’t positioned as a professional. For me, it's essential that my branding match how seriously I take my business so that my clients know they're in good hands, and Erika's gorgeous work does just that.
Justine M, Owner of Just a Wild Thought